When it comes to British culture, we have a lot to be grateful for. The UK has impacted the world in more ways than one, from practical inventions right through to entertainment. Producing high-quality television is recognised internationally as a British characteristic, matching its long-standing reputation in the music industry.
With the above in mind, Betway Casino took it upon themselves to delve into the UK TV export industry, in order to discover just how much it's actually booming. Rest assured, the figures did not disappoint. This guide will take you through how UK television impacts the rest of the world.
The Impact Of British Television
When a show performs well in its originating countries, a TV studio might look to see if it can sell to markets in different countries. Known as a TV export, this allows other countries to broadcast the show or even adapt it into their own version.
In 2020, the United Kingdom's entertainment world generated Pound 1.48 billion worldwide from television exports. Doctor Who, Downton Abbey, and Planet Earth were among completed television series that accounted for 70% of export sales revenue, with a combined value of nearly Pound 1 billion.
While scripted drama continues to be the most lucrative export for UK TV, unscripted programs in the UK are still doing well. In fact, the United Kingdom is the world's leading country in terms of export earnings from unscripted formats, with 42 percent of global sales in 2020.
The United States is the UK's top export market, accounting for 36% of total exports. North America is the most profitable region, with a total revenue of Pound 572 million. France is the largest non-English speaking market, accounting for Pound 102 million in revenue, while the Nordic market spends Pound 77 million.
The entertainment and media sector in the United Kingdom is anticipated to grow over the next five years, from Pound 71.3 billion in 2021 to Pound 87.9 billion in 2025. This not only shows an increase in the quality and number of UK programs but also a surge in TV exports sales.
The Top Dogs
Here are some of the top-performing UK TV exports of all time.
Money Makers: The Great British Bake Off has been licensed to 26 other countries. As a result, it accounted for 28% of UK export revenue in 2020.
Most Viewed: The Office (US) is one of the most-viewed UK exports. 57 billion minutes were streamed in 2020!
Widest Reach: In 2020, "Britain's" Got Talent sold 78 million copies around the world. Similarly, Strictly Come Dancing made 63 sales, whereas The X Factor and Idols sold 56 each.
As you can see, many famous names have impacted the rest of the world, making the UK home to some of the best TV around! Whether you're a GBBO fan or prefer comedy sketches like The Office, we have a lot to thank the UK for; no matter whether you prefer the original version or not.